Protergia approached Umobit with the task of redesigning and developing their website to provide a simple, seamless and engaging user experience. The primary objectives were to create a modern and responsive website by enhancing the website’s aesthetics, improving its functionality, and ensuring a user-friendly interface that not only complements the customers’ experience but also aligns with Protergia’s brand identity. Furthermore there was a need for an informative website that would effectively provide consistent information on the entire energy spectrum while showcasing Protergia’s sophisticated and straightforward retail activity. Last but not least the new website had to reflect Protergia’s commitment to sustainability and energy autonomy by presenting its innovative and environmentally friendly services for home and business customers.

Umobit took a strategic and collaborative approach to fulfill Protergia’s requirements and achieve the desired outcomes. The project started with comprehensive research and analysis of Protergia’s target audience, competitors, and industry trends. Umobit’s team worked closely with Protergia’s team to understand their brand values, goals, and desired website functionalities. This collaborative process laid the foundation for the website’s design and development.

During the design phase, Umobit incorporated Protergia’s branding elements, colors, and imagery into wireframes and mock-ups. The goal was to create a visually appealing website with a clean and professional look. Umobit’s development team utilized modern web technologies and industry best practices to ensure seamless user experience across devices and browsers. They implemented intuitive navigation, interactive elements, and optimized page loading times to enhance user engagement. The smart user interface was designed to be current, upbeat, and user-friendly, allowing visitors to easily find the information they need. The website also incorporated smart applications, automations, and call-to-action features such as online bill payment, application stage check points, and easy-to-fill Protergia contact forms. Various means of communication, including a chatbot service and a Click2Call service, were provided to facilitate interaction with Protergia. Additionally, a news section was incorporated to keep visitors informed about the latest developments of Protergia.

The collaboration between Protergia and Umobit resulted in a successful website redesign project that exceeded expectations. The new Protergia website (www.protergia.gr) reflects the company’s brand identity while providing an intuitive and informative platform for users. The key outcomes achieved through this collaboration include:
a) Enhanced User Experience: The new website offers a user-friendly interface, intuitive navigation, and a responsive design, ensuring an engaging experience for visitors across various devices.
b) Improved Brand Presence: Umobit’s design approach effectively showcases Protergia’s brand values, expertise, and commitment to sustainable energy solutions, strengthening their online presence and credibility.
c) Increased Conversions: The optimized user experience and clear call-to-action elements on the website contribute to improved lead generation and conversion rates for Protergia.
d) Streamlined Content Management: Umobit implemented a content management system that empowers Protergia’s team to easily update and manage website content, ensuring the website remains up-to-date and relevant.
e) Emphasis on Protergia’s commitment, alongside MYTILINEOS, to supporting the transition to a sustainable energy future by empowering customers with the tools and information necessary to make informed choices.